October 10, 2018 | 2-3:30 pm | The Kauffman Foundation Conference Center, Kansas City, Missouri

Benefits of attending this seminar:

Brand awareness and loyalty.
More sales through social poof and connected exposure.
Spontaneous customer inspiration. 

Instagram is a uniquely wonderful social media channel for anyone marketing a lifestyle — and, by the way, that can mean a product, service, or non-profit. As a social channel, Instagram is especially marketer friendly with easy to purchase, action oriented ads and users who come with a mindset open to making a purchase (unlike many Facebook users). If you’re creative (or want to be creative) in your marketing, this channel is for you and this seminar will show you how to utilize Instagram in your marketing program to generate brand awareness, loyalty, and sales. 

What you will learn: 

• How to market your product, service, or non-profit on Instagram. 
  
• Tips and tricks for creating an Instagram feed people want to follow and engage with. 
  
• How paid Instagram advertising works. 
  
• Strategies for building and capitalizing on a strong Instagram followership. 
  
• The usage of Hashtags to broaden your follower base and audience.  

Who should attend: 

 
Any marketer who wants to learn how to reach and capitalize on Instagram’s unique user-base. Any business type can find a place on Instagram, but if, as a marketer, you love to be creative or love to create imagery, this network is for you.